Sales defined advertising system
It is common knowledge that ad spends eat into revenues almost as much or at times, even more than the taxes. Ad driven growth has surprisingly fallen over the years and with the advent of the internet, the ad-sales to ad-spends ratio has drastically reduced. Well, that is expected - since the scheme of things has more or less been the same for more than 50 years in the traditional out-of-home ad medium.
What if we told you, after years of experience and understanding of the model and pain-staking R&D - there is an idea, a process that will not just solve the above noted issues but also help in drastically optimising your ad-spends while - you know the return on investment, your customer actually benefits from the ad (in actual monetary terms). So we've tried to play and tweak the age-old saying of one shot two birds and made it three. Read on to know what PI Score is all about.
So here it is, Pi Score, an application driven by Deep Learning techniques, Raw data, Artifical Intelligence, Machine Learning, Predictive Analytics and pure common sense. We truly believe Ad Spends should result in direct sales. So we have devised a way, where every ad has a Pi Score and that will base on solid-tech driven number crunching that is customized to your ad.
Pi Score's basic ethos is built on the fact that every ad should generate revenue and for that, the first step would be putting a tab on how valuable the ad is to the buyer and the seller. So we have developed a unique QR code system where a customer can scan your ad with that QR code - be it in a newspaper, on the hoarding or even a picture shared on whatsapp (yea, that's how accessible advertising can/will get with Pi Score), and use it to actually get pi credits when Your customer shows up at a Pi enabled retailer.
Here's what you can get out of the deal - you can put a tab on ad spending and in turn, give the buyer a unique pi credit that is actually valuable and can be redeemed later at a Pi enabled e-tailer. So you are giving the customer a benefit, only when he or she sees your ad, scans the code and goes to a retailer and claims the credit by a purchase. With Pi Score, you will know the performance of your ad (even in the traditional media), have the date that would enable you to drastically cut down on expenditure (because you will advertise only where necessary based on performance of ads) and finally - it's a self service system in the simplest and most sensible way.
Pi Score is a direct advertising app, you can create custom campaigns for your advertisements, generate QR codes and print them on your ads, wherever they are and get real-time data on how they perform and how much you want to spend. So, are you up for it? Sign up with Pi score and make the most of the money you spend on ads.
Get realtime data of each and every Ad and their performance and make quick decisions to optimize your ad campaigns. Get real with real sale data.
Create a portrait of your customers and design your products or services accordingly. Make and manage customer groups sharing similar goals.
Capture all the aspects of purchases, utility and disposal of products and services. And commence an action required on board.
Get on board geo locations and customer action points to target specific customers.
Take on board actions and reduce the number of customer defections. Retain as many customers as possible by attaching them to Pi Eco-System and grow brand loyalty.
Complete your business profile by uploading few details through the sign-up form and create password.
Recharge your score account through payment gateway services.
Create Ad Campaign, add products to it and assign products to stores. And start getting your sales by connecting over 1 million customers.
Pi Score is an IoT (Internet of Things) driven by one-of-a-kind advertising and marketing app that has been developed by talented young man Jayanth Kumar (CEO & Founder) and our team of 40+ super-cool tech developers, accountants, ad-execs and marketers based out of Hyderabad, India.